Maria noticed last month that her ad often showed up beside a competitor's ad for the same search terms. How can Maria understand how her performance compares to that of other advertisers?
In order for Maria to be able to find out her performance and to compare it from other advertisers, she needs to direct herself and to use the auction insights reports that will allow her to view in which rank she is placed in and to identify and know her performance in comparing it with other advertisers' performance.
